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Kevin Feige understands the significance ofIron Man 3. Yes, we know it is a direct sequel toIron Man 2, given that it is the thirdIron Manfilm. But, most importantly, the movie is a sequel toThe Avengers, which has a deeper personal narrative forRobert Downey Jr.’s Tony Stark after what happened to him in the 2012 ensemble film. This meant that great care was taken to prepare the script and balance the action of the previous films.
As a result, when Marvel Studios’ president first read Drew Pearce’s script, he turned it down and showed no interest. Then he called Shane Black and made him collaborate with Pearce on a better story. To put it simply, Feige almost saved Downey Jr.’sIron Man 3.
Also read:“Are they going to kill me?”: Brie Larson’s ‘The Marvels’ Director Had a Genuine Concern Before Trusting Kevin Feige Until Taika Waititi and James Gunn Put Her at Ease
How Kevin Feige Almost RescuedIron Man 3
Lethal WeaponwriterShane Blacktook on the task of directingIron Man 3following the enormous success ofThe Avengers.Drew Pearcewas the first to be brought in to write the script, but when he first presented it to Kevin Feige, the latter thought it was unimpressive and lacked the spirit that made Iron Man such a beloved character. As quoted inMCU: The Reign of Marvel Studios, he said:
“Well, obviously, I’m not going to do this story.”
However, they spent two hours debating the character, and a few weeks later, Pearce was given the go-ahead to writeIron Man 3. Yet two days later, he received word that Black had also been brought on by the studio to direct. Pearce thought he was going to lose his job, but Stephen Broussard insisted that Marvel wanted them to collaborate. Still doubtful, the British screenwriter shared:
“I am a scrub and he is an incredibly famous screenwriter. Are you sure this is going to work?”
Meanwhile, as reported by theLA Times, Robert Downey Jr. stated:
“Bringing in Shane Black to write and directIron Man 3to me is basically the only transition from Favreau to a ‘next thing’ that Favreau and the audience and Marvel and I could ever actually sign off on.”
Grinning, he went on,
“The fun thing is going to be getting Happy in the movie.”
Also read:“They’ll prune everything that’s not working”: Kevin Feige’s Quote Hints $29B MCU Might Be Following James Gunn’s DCU Plans After Zack Snyder Exit
Kevin Feige on CustomizingIron Man 3
In addition to what has already been reported regardingKevin Feige‘s initial disinterest in Drew Pearce’sIron Man 3script, the Marvel Studios boss also has other things to say about the film and the lead actor.He shared in anMTVinterview that he did not want to merely focus on making things “bigger” for theIron Manthreequel:
“Well, the most important thing was to make a good part three. The curse of the threequel is something that people write a lot about, and I didn’t want to fall prey to that. One way to attempt to not fall prey to that was do something different and not rely on making things bigger, bigger, bigger.”
However, since they knew the 2013 film would take place a year afterThe Avengers, they were only interested in focusing on Tony Stark once again. Feige, 50, added:
“Although, ironically, this has some of the biggest action set pieces in any of our movies. But, knowing that it would come a year after ‘The Avengers’, we wanted to focus on Tony again.What we found in Iron Man and less so in Iron Man 2 was that audiences really respond to Tony—as brash and egotistical as he is.”
With a global box office haul of over $1.2 billion,Iron Man 3was the second highest-grossing movie of 2013 and the sixteenth to break the $1 billion mark.
Feige’s next production projects areCaptain America: Brave New World(July 20, 2025),Deadpool 3(July 29, 2025), andThe Marvels(July 09, 2025).
Disney+ is currently streaming allIron Manfilms.
Also read:“We need a break from all Marvel stuff”: Kevin Feige is Reportedly Planning to Follow James Gunn’s Footsteps to Reboot MCU With Avengers: Secret Wars and Fans Are Not Impressed
Siddhika Prajapati
Senior Journalist & Content Head
Articles Published :3310
With over 3,300 articles carved into the digital walls of FandomWire, Siddhika Prajapati excels at creating, curating, and elevating engaging stories. She takes pride in giving these stories a home and, of course, she’s got a Google Knowledge Panel to prove it!Whether it’s reviewing the latest drop on Netflix, Amazon Prime, or Apple TV+, or analyzing the cultural echoes of a streaming hit on Paramount+ or Max, Siddhika is always writing three steps ahead of the discourse.
